There are brands. There are iconic brands. And then, inarguably speaking, there are commanders of the road and priceless possessions to own! Perhaps most of us know where to slot a certain brand called Ferrari. The brainchild of Enzo Ferrari, car mogul and automotive pioneer, perhaps ahead of his times, is buzzing.
But what could be the reason?
If you are a racing nerd or a curious follower of the automotive realm, then it is not hard to understand why the splendorous land of Venice, Pizza and countless fashion labels is creating news.
A brand new factory that will release the keenly-awaited Ferrari EV has been inaugurated. The same is based in Maranello, popularly known as the home of Ferrari.
What do we know about Maranello’s latest?
For starters, the recently-inaugurated giant sized manufacturing facility will not only roll out the much-awaited Ferrari EV. News insights confirmed that the famed Italian stable will also use the said space to dish out machines functioning on internal combustion engines.
With an exclusive floor maintained for vehicle assembly, components and engines (plus parts), the factory to roll out the Ferrari EV has no fewer than 300 workers. If that is not some notable number, then what is?
The expected launch date for the highly anticipated, first-of-its-kind Ferrari EV has not yet been confirmed. However, having said that, the date could be towards late 2025. It is here in the brand new Maranello facility where series production shall take place next year.
CEO’s Insights on Ferrari EV factory
On the occasion of the inauguration, Ferrari CEO Benedetto Vigna, chuffed by the occasion, shared the name of the facility. Rather rightly so, it has been dubbed the E-building was described as the new crown jewel of the Italian engineering and racing giant.
In some ways, the Ferrari EV marks a big new statement for the brand. Some would call it a shift of sorts. With racing in its DNA, Ferrari is now racing towards a sustainable, cleaner future.
Pricing
Having said that, what do we know about Ferrari EV’s possible price tag? To that end, the Italian stallion is expected to price its forthcoming all-electric offering at around €500,000.
In typical Ferrari fashion, limited production numbers, possibly long waiting lines and general expensiveness will likely elevate the premium factor.
Those keen to learn more about the factory would perhaps note the three key pillars it notably constitutes. In the words of the Ferrari CEO, they are- Energy, Environment, and ultimately, Evolution. In some ways, it will demonstrate the future roadmap of a significant brand in times underlined by the need to have smart, environmentally-viable products.
